AdMob Mobile Metrics
Our Insights on the Mobile EcosystemGreat results from RIM
Today’s stellar earnings announcement from RIM is more evidence of continuing smartphone growth. Despite growing competition, RIM sold more than 10 million devices in the quarter, a record for the company, with strong growth coming from outside of North America and in the consumer segment.
Last month (see the blog post below), we looked at the distribution of RIM handsets in the AdMob network and you can see evidence of the adoption of new RIM handsets.
As a reminder, the statistics we share in our Metrics Report are influenced by our publisher base and product offerings. We have an SDK for iPhone and Android apps, and just released a beta SDK for webOS. However we currently do not serve ads into RIM apps, which influences the traffic we see from the platform. See this blog post for more info on interpreting the data in the Metrics report.
Tomorrow we’ll be releasing our November report reviewing some of the key trends we saw throughout 2009.
Mike
mfyall
AdMob stores and analyzes data from each ad request to serve the most relevant ad possible. AdMob Mobile Metrics offers a snapshot of this data to provide insight into trends in the mobile ecosystem.
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